Newsletter
Kotisivukamu does not send newsletters or collect subscribers. Both are done with a separate newsletter service, and its subscription form is added to the site.
Choosing a service
A newsletter requires a service that handles the subscriber list, sending, unsubscribes and reporting. Sending from your own email program does not work, because the messages end up in spam.
The free tiers are enough for most companies for a long time:
| Service | Free tier |
|---|---|
| Kit | 10,000 subscribers |
| Beehiiv | 2,500 subscribers |
| Sender | 2,500 subscribers, 15,000 messages a month |
| Mailchimp | 250 subscribers |
| MailerLite | 250 subscribers |
Mailchimp and MailerLite reduced their free tiers in 2026, so they are no longer the cheapest options for a small list.
Some website services, such as Squarespace and Wix, sell the newsletter as their own add-on and price it by sending volume. In Kotisivukamu you can choose the service yourself.
Subscription form on the site
The subscription form comes from the newsletter service, and subscribers are stored directly there. The form is added to the site in two ways. A button can lead to the service's own subscription page, or the form can be embedded in the site. Both work without separate add-ons.
Ask the AI assistant or customer support to add it, and include the address or embed code given by the service.
Next to the form, say briefly what the newsletter is about and how often it comes out. It is good to add a mention to the privacy policy of what the addresses are used for.
Things to remember
- A subscriber must be able to unsubscribe from every message. Newsletter services handle this automatically.
- Addresses must not be bought as ready-made lists or collected elsewhere without permission.
- You can start small. A few letters a year is better than a monthly letter that stops halfway.